How Apple Stays Tight on iPhone Distributions Across Europe, as Reported by ZDNet

How Apple Stays Tight on iPhone Distributions Across Europe, as Reported by ZDNet

Andrew Lv12

IPhones Dominate as They Secure Top 7 Positions Worldwide in Latest Smartphone Sales Report

iPhone 14 Pro Max

Apple/ZDNET

As if we needed confirmation of Apple’s dominance in the smartphone market , a recent study drives it home – people really love iPhones. According to a recent study from Counterpoint Research, Apple’s ubiquitous handset isn’t simply the best-selling smartphone in the world – iPhone models take up the top seven spots.

Also: The best phones to buy, including foldables and budget picks

For 2023, the iPhone 14 was the number-one-selling phone, with the US and China alone making up half of its sales.

What’s interesting is that the current base model – the iPhone 13 – accounted for 19% of total iPhone sales for the year. That’s down from the 28% that the iPhone 13 logged in 2022 when it was the best-selling phone. The biggest reason for that, Counterpoint Research says, is that the iPhone 14 was fairly similar to the iPhone 13, leading people to adopt Pro models instead in order to gain new features.

  1. iPhone 14
  2. iPhone 14 Pro Max
  3. iPhone 14 Pro
  4. iPhone 13
  5. iPhone 15 Pro Max
  6. iPhone 15 Pro
  7. iPhone 15
  8. Galaxy A14 5G
  9. Galaxy A04e
  10. Galaxy a14 4G

The 14 Pro Max and then the 14 Pro claimed the second and third spots, bolstered by customers who were looking for a new phone, but wanting enough of a difference from the previous generation.

Newsletters

ZDNET Tech Today

ZDNET’s Tech Today newsletter is a daily briefing of the newest, most talked about stories, five days a week.

Subscribe

See all

2021’s iPhone 13 still held strong in the number spot overall, which research shows is largely due to carrier promotions in Japan and value-focused shoppers in India.

The 15 Pro Max , 15 Pro, and 15 sit in the 5 through 7 spots, respectively, despite being available for less than a quarter of the year.

It’s not until spot number eight that another manufacturer arrives, with the Galaxy A14 finally appearing on the list, followed by the Galaxy A04e in ninth place and the Galaxya14 4G in 10th. It’s worth noting that these too are value-oriented phones, especially popular in emerging markets such as Brazil, India, Mexico, and Indonesia.

Also: 5 reasons why I always use a MagSafe phone case

Also noteworthy: While these top 10 phones dominate the market, they account for only 20% of total sales, showing there’s a lot of room for other players.

Aside from Apple and Samsung, though, no other manufacturer made the list, which has been the case since 2021.

Will 2024’s list look much the same? Counterpoint Research suggests that as many manufacturers trim lineups, it’s likely that next year’s top 10 will take up a larger portion of the market overall. Additionally, phones from Chinese brands are expected to enter the list.

Smartphones

The best phones for 2024: Expert tested

I’m a diehard Pixel user, but I’m considering a change for two reasons (and I’m not alone)

I love this iPhone case’s physical keyboard, but that isn’t even its best feature

The best VPNs for iPhone and iPad: Expert tested

Also read:

https://techidaily.com
  • Title: How Apple Stays Tight on iPhone Distributions Across Europe, as Reported by ZDNet
  • Author: Andrew
  • Created at : 2024-10-29 17:02:47
  • Updated at : 2024-11-05 17:04:41
  • Link: https://tech-renaissance.techidaily.com/how-apple-stays-tight-on-iphone-distributions-across-europe-as-reported-by-zdnet/
  • License: This work is licensed under CC BY-NC-SA 4.0.
On this page
How Apple Stays Tight on iPhone Distributions Across Europe, as Reported by ZDNet